AM - Digital Marketing Jobs in PayU - Gurgaon

Gurgaon, Haryana

Fresher

Not Disclosed

23 Feb 2023
5 Applicants
880 views

Job Description

Responsibilities:

Plan and execute digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
Work closely with content and product marketing team on landing pages, ad copies, display creatives, etc.
Work on SEO - on-page and off-page optimizations
Work closely with web developers and ops team for SEO & Website performance
Create a steady pool of affiliates/resellers for acquiring new customers
Work towards increasing organic search and ROI maximization
Regularly perform thorough keywords and competition analysis
Monitor domain performance, redirects, impressions, click rate, bounce rate, and other KPIs
Prepare and present daily reports on traffic, rankings, website performance and other SEO aspects
Drive lead gen through account-based marketing campaigns
Evaluate emerging technology, brainstorm new creatives ideas for growth strategies

Skills:

Good communication skills both written and verbal
Should have prior experience leading and managing SEO/SEM (keywords, UTMs, backlinking content identification etc.), marketing database, email, social media and/or display advertising campaigns
Good understanding of various day to day marketing tools – Webmaster, Postmaster, Google Analytics, Ahref/Semrush, Data Studio, Adwords)
Working knowledge of setting up ad campaigns on Google, Facebook, Instagram, LinkedIn
Basic knowledge of Schema, HTML, CSS for SEO optimizations
Highly creative with Strong analytical skills and data-driven thinking
Proven track record to develop and execute scalable SEO strategy
Should have good project management skills, work on multiple projects and with various stakeholders for timely deliveries

Key Skills

SEO/SEM UTM Webmaster Postmaster Google Analytics Ahref Semrush Data Studio Adwords Schema HTML CSS

Other Details

Education

Any Graduation/Diploma

Employment Type

Full Time, Permanent

Industry

Banking / Financial Services / Broking

Funtional Area

Marketing

About Company

PayU is the fintech and payments arm of Naspers - A global consumer internet group with market value of USD 100 bn and one of the largest technology investors in the world. The Group's businesses serve more than 1.5 billion people in 89 markets, and are the market leaders in 77 of those markets.

Job Source : https://corporate.payu.com/job/1c7d9a7a-f88a-4ceb-8d00-f7e31a8c468f/

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